A successful brand strategy always benefits from a strong brand that stands out from its category – one that’s relevant and believable because it's built on credibility and a compelling truth.
Wheelhouse will help you visualize your brand positioning, which, by contrast (and complement), brings to light your company's most powerful and unique attributes and combine them into a distinct customer promise.
At Wheelhouse, we know how to find and define the voice of the brand, which is one of the most important exercises a brand can do. This voice will carry out the brand mission and connect with your consumers in a way where they feel synergistic with your brand.
Wheelhouse will help you strategize, conceptualize, develop, and execute a successful marketing strategy that speaks true to who your brand to include.
•Lead cross collaboration with other departments in each event research process such as: creating mood/inspiration boards & material testing
•Developing Playbook Strategy
This regional program focused on changing the mindset of buyers and consumers to consider JAMESON as a year around consumption choice by aligning with FALL sports. This program pulls out all the stops—showcasing omni-channel marketing, and corporate sponsorship. A great way to insert a brand into everyday life --and in turn-- bolster sales!